Abstract
This study focused on the roles of promotional tools as a means of creating customers patronage in banking industry using UBA bank, Gboko Branch as a case study. The study specifically was aimed at investigating the use of promotional tools in the industry; investigating the impact of promotional tools in banking industry, on the customers of the Banks; examining the extent to which promotional tools can assist the growth of the industry in Nigeria; challenging faced by the industry on the application of promotional tools in Nigeria and recommending a more useful way of promotional tools in the industry..
The study adopted the survey research design and randomly enrolled participants in the study. A total of 100 responses were validated from the enrolled participants where all respondents are staff and management of UBA bank, Gboko Branch.
ABSTRACT
The purpose of this study was to review the attitude of nursing students towards people with d...
ABSTRACT
Nigeria has three major tribes of which Yoruba is one of them. It is important to state that Yoruba as a tribe...
ABSTRACT
This research was aimed towards the assessment of geothermal potential part of Borno Basin north-east Nigeria using aeromagnetic...
BACKGROUND OF STUDY
According to Chang, K. T. (2008), Geographic Information Retrieval System (GIRS) is a system designed to capture, sto...
Background to the study
The Covid-19 pandemic in Nigeria is part of the worldwide plague of coronavirus...
BACKGROUND TO THE STUDY
The origin of mass education in the north started in the late 1940s to early 19...
ABSTRACT
Locust bean (Parkia biglobosa) seed is a source of a nutritious and medicinal food condiment consumed in Nigeria. The drudgery a...
ABSTRACT
This study is intended to assess the effect of corporate sustainability factors on organizational performance....
ABSTRACT
The study examined teacher's communication competence and effective lesson delivery u...
ABSTRACT
This research work examines the role of the forensic accountant in fraud detection in Nigeria...